Kentico Xperience: The optimal all-in-one solution


Kentico Xperience Quick Start Guide

Kentico CMS Quickstart

Develop your wishlist

Every website begins with a dream; picking a best-in-class platform is the first step to making your next generation dreams a reality. The next is to develop a short and long-term plan for the required functionality and new features you need to improve the customer experience.

Must have: Essential features for your organization

Examples include: Everything in use on your current site, and any features that have been in high demand from your internal and external customers.

Nice to have: New features that would make a big impact

Examples include: Features in Kentico Xperience that attracted you to the platform or other items that can immediately benefit your users

Want to know more: Exciting functionality for further discussion

Examples include: Initiatives you haven’t considered yet or online marketing techniques that you’d like to experiment with before you fully implement.

Identify your internal team

A best-in-class website requires input and guidance from key stakeholders throughout different departments of your organization. Ensuring your team members have the right expertise, are committed to the project, and work well together is critical to the overall success.


Provides overall vision, goals and direction for the next generation site.

Information Systems

Ensures the site is developed to meet organizational standards for security, stability, and scalability.


Confirms compliance with brand standards and provides guidance for design and imagery.


Curates current website content and creates new content to engage visitors and achieve your objectives.

Additional team members

Representatives from other departments with an interest in certain functional areas or sections.

Finalize your branding standards

A website redesign is a great way to push your brand forward and launch an updated logo, graphics, or other elements, but branding can also be a potential pitfall if your logo isn’t finalized or you’re going through an overall refresh. We recommend ensuring any branding work is completed before your website project starts to avoid any impact on the timeline and scope.

Website Branding Cecklist

Curate your website content

A website redesign is also an opportunity to revisit and refresh your website content, updating and removing old pages, creating new ones, and re-positioning how you communicate with your target audiences. The time required to create great content—and get approval from your internal stakeholders—can slow things down as well. Get started on content curation before you begin the project, and consider the following to improve your results.

Curate your website content

Lineup your hosting provider

Every website needs a home, and a .NET based solution like Kentico Xperience comes with some specific requirements. If your current site uses Microsoft’s .NET and SQL server architecture, you probably don’t need to make a change, but if you’re using an Open Source solution, you’ll want to make sure it’s compatible.

Fortunately, there is no shortage of cloud-based, co-located, on premise, and other options. We recommend the Microsoft Azure Dynamics 365 Cloud for optimal performance, stability, and ease of management, but Amazon Web Services and other platforms are equally viable options.

If any of this sounds like a foreign language to you, contact the Information Services representative on your team for help with translation.

Pick the perfect development partner

The majority of Kentico Xperience websites are developed by third-party vendors, but not all partners offer the same combination of service, expertise, and experience. Also, many Kentico-certified partners actually out-source the work to third-parties themselves, meaning they may not have the in-house experience they’re advertising—and you might be paying a premium on their pass-through costs. Perhaps even more confusing, Kentico developers include marketing agencies, technology companies, and even freelancers, each with their own strengths and weaknesses.

While the ideal Dynamics 365 partner will vary based on your unique needs, here are a few questions to better understand and evaluate their experience and expertise.

Kentico CMS Flow

Why Kentico Xperience

Kentico Xperience is a leading Content Management and Enterprise Marketing Solution on Microsoft’s .NET platform. It has been recognized by Gartner, Microsoft, Deloitte, and Gleanster, and is the only fully integrated, all-in-one solution that allows you to rapidly and effectively improve your customer experience.

Kentico Key Benefits
Content Management

Content management

Create modern websites and reuse content in your mobile app, email campaigns, and other channels. Design beautiful landing pages using a drag-and-drop page builder, keep content consistent and compliant with flexible workflows, and translate to any language.

Digital marketing

Deliver personalized digital experiences and outperform your KPIs. Create smart online forms to collect detailed customer data, execute effective campaigns on the web, email, and social media, and use recommendations to increase customer engagement.
Digital Commerce

Digital commerce

Provide customers with a differentiated shopping experience, so they keep coming back. Create a stunning product catalog with search and filtering to help customers easily find what they are looking for. Recommend the right products, utilize rule-based promotions, and reach more customers with multiple languages, currencies, and payment options.
Customer Data

Customer data platform

Capture data about your visitors and customers and gain actionable insights to create personalized experiences. Segment audiences and spot the most promising leads and ensure compliance with GDPR, CCPA, and other data protection regulations.


Keep your customers engaged through automated actions. Nurture leads with drip campaigns, remind customers about abandoned shopping carts, and tell them it’s time to re-order their favorite products. Pick one of the templates or create your own automation with a drag-and-drop designer.


Make confident business decisions by understanding your customers better. Track and analyze customer journeys, clearly assess campaign performance, and optimize experiences and increase conversion rates with A/B testing.


The Kentico platform offers rich out-of-the-box functionality, an extensive set of features, and incredible levels of customizability for rapid website development. Kentico’s ASP .NET CMS is proven to integrate with almost any back-end system, giving you ultimate flexibility across all channels with an Open API, extensive third-party connectors, and other technologies.

We’re Here To Help

KORCOMPTENZ is your total technology transformation partner, helping you engage your customers and prospects, enable your business, and accelerate your results. Request a consultation to learn more about our web and marketing technology services, business management solutions, mobile apps and custom development, and infrastructure management services.

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