Sales Cloud is a tool used to automate your sales process. Its rich functionalities can be used by sales managers, representatives, and decision-makers. In order to set it up, you need to create a username and import sales data. Once the import process is complete, you need to add other users from within your organization. It is also recommended that you download the Salesforce app for easier access.
AI is becoming a major part of modern business operations. According to McKinsey estimates, nearly 30% of businesses have piloted the use of AI. This increased use is because AI helps streamline processes and provides valuable insights that support decision-making. Sales Cloud helps in structuring your sales process by leveraging Einstein AI. Einstein AI helps your business improve process flows by making predictions and recommendations. These predictions are made by Salesforce’s advanced prediction tool and are based on past patterns of lead conversions. In order to make the most of the Einstein Sales Cloud, two features are most important: