Case Study: Retail Banking
Digital Experience, Done Right—For High-Growth Retail Banking
50% faster content discovery. Real-time currency updates. Zero disruption to daily banking
The Client
A U.S. retail bank serving consumers, small businesses, and international customers through 200+ branches and digital channels. Backed by a Fortune 500 parent, the bank must balance rapid innovation with uncompromising compliance and security.
What Kept the CMO Up at Night
- Findability Failures – Great content buried three clicks deep hurt SEO and cross-sell.
- Manual Currency Updates – Daily rate changes tied up marketing ops and risked errors.
- Fragmented Journeys – Email, web, and calculators lived in silos, blocking personalization.
- Security & Compliance Gaps– Aging CMS lacked MFA, role controls, and audit trails.
- AI on the Roadmap, Not in Production – Needed practical use cases today, not someday.
Our Playbook
- Modern Platform – Re-platformed to Xperience by Kentico with React for lightning-fast, mobile-first pages.
- Smarter Search – Plugged in Algolia with daily re-indexing; customers now find answers in <1 second.
- Always-Accurate Rates – Built a real-time currency hub and remittance calculator—zero manual updates.
- Drag-and-Drop Marketing – Custom widgets + AI writing assistant (AIRA) let the team publish in minutes, no code.
- Hyper-Personal Content – Location-aware pages and behavior-based offers lift engagement on first visit.
- Built-in Protection – MFA, granular roles, reCAPTCHA, and encrypted forms tick every compliance box.
- Unified Martech – Native email designer, trigger-based journeys, and full analytics—no extra platform fees.
- SEO From the Ground Up – Friendly URLs, schema, 301s, and image tags baked into every template.
Impact CMOs Care About
- +45 % organic traffic within 90 days
- 2× faster page loads—higher mobile conversion
- 50 % cut in content-publish cycle time
- 30 % lift in email click-throughs via personalized offers
- Zero downtime, zero regression during launch weekend
In the CMO’s Words
“KorComptenz turned our website from a brochure into a revenue channel. Search is instant, offers are personalized, and my team ships campaigns without IT tickets. Best of all, we went live with no service interruptions—exactly what a bank needs.”